Top 10 Steps to Take Before Launching Your eCommerce Business
Everything is getting so exciting. You have carefully assessed your product idea and after a long search found an item to sell on the web. After searching and analyzing you’ve found your supplier, ordered samples and found that they’re superior to anything you could have expected. At last, you’ve submitted an order for your inventory and are simply waiting for it to come. What now?
Well, you still have a lot of work to do before launching your website. You are in the pre-launch phase, which will decide the success or failure of your idea.
Launching your e-Commerce website without being prepared can be a formula for disaster, this is the reason we’ve collected these ten steps to take before launching your eCommerce business.
1. Set up Your Social Networks
For some organizations, social media is the soul that brings a reliable flow of traffic and clients. It’s a group of individuals interested in your products and your business or brand. There are a couple of essential things each online business should do to set up their social channels for the launch.
Pick Your Social Networks Wisely
After using Facebook and Twitter, you’ll likely need to join other key social platforms. Some social platforms will work, preferably for your business over others. So you will need to choose wisely.
Set Up Your Profile and Cover Photos
Next, you’ll need to set your profile and cover photographs, and in addition seed the social profiles with a few posts so new fans and followers will have something to look at and won’t feel like they are the first to the party.
2. Prepare Your Email Marketing
Because now you have your social profiles arranged, you have to get your most crucial communication channel prepared. Email advertising has been proven again and again to be one of the most effective marketing channels, giving a consistently higher ROI.
